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11 Secrets Advertisers Don’t Want You to Know

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Going to a cafe or store, we usually have an idea of what we’re going to buy there. However, we often make purchases on a whim that we can’t later explain even to ourselves. Have you ever been in a situation like this? Have you ever spent much more than you planned? If so, watch these ingenious tricks advertisers use in hope to get all of your money at once. The last trick is totally unfair – we think it should be prohibited forever! TIMESTAMPS They offer a trendy product 0:42 They use psychological tricks in the menu 1:10 They use a comparison 2:25 They create a legend 2:50 They make use of our laziness 3:09 They know human psychology 3:28 They sell twice as much 4:23 They add authority 4:51 They raise the price for similar goods 5:20 They misrepresent goods 5:48 They make things serve for less time 6:26 SUMMARY - if you slightly changed the recipe, update their looks, and turn them into fancy muffins or cupcakes, the humble cake would gain a second wind. - Price tricks. People have trouble parting with their money, and restaurants know that. That’s why they often don’t indicate the currency. - Marketologists use this trick: they add a similar product with a higher price so that the initial one will seem cheap enough by comparison, and its sales will go up again. - One more nice move is to create a legend that will follow the product, and it doesn’t matter if it even makes sense. Milky Way, for example, made a TV commercial in the early ’90s, showing the candy bar floating in a glass of milk. - Merchandisers know we’re often too lazy to open up the plastic package and fetch just one bottle. - We tend to associate a red price tag with a reduced cost, even though it’s not always the case: the price may remain the same, and the tag is just a bright piece of paper. - Have you ever wondered why people in chewing gum ads always take two pieces at a time? That’s a trick to make you think it’s the correct way to chew it. Meanwhile, you’ll use twice as many pieces during the same period of time, and manufacturers sell more. - Someone came up with a genius idea to paint the devices’ handles the color of potato peel. People started accidentally throwing away the peelers with the skins, and sales went up again. - Manufacturers always try to add some "weight" to their products. For instance, they inform you that there’s exotic flower essence contained in the shampoo. - It turns out that goods for women and girls cost 7% more than similar products for men and boys, despite the only difference being their color. - Marketing experts often manipulate terms when writing descriptions for food products. For example, the famous potato chips Pringles are not really potato chips, with actual potato content being only 42%, which also explains their unnaturally perfect shape. Subscribe to Bright Side : https://goo.gl/rQTJZz ---------------------------------------------------------------------------------------- Our Social Media: Facebook: https://www.facebook.com/brightside/ Instagram: https://www.instagram.com/brightgram/ 5-Minute Crafts Youtube: https://www.goo.gl/8JVmuC ---------------------------------------------------------------------------------------- For more videos and articles visit: http://www.brightside.me/
Category: Howto & Style
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Text Comments (2532)
BRIGHT SIDE (1 year ago)
Hey guys! What advertising tricks doesn't work on you? :)
「Cøła Man 」 (4 days ago)
fake game features/mechanics
Laura Shevchuk (5 days ago)
wow the last one!!!!
shannon (7 days ago)
the chip one in the thum nail they are crips
Elizabeth Ward (8 days ago)
Sell twice as much
Brawl Brothers (11 days ago)
your watch until the end trick.
Jeff Quinn (2 days ago)
im 8 foot 23 icnh
Theerdala Vignesh (4 days ago)
What's the last one I didn't get it
Kevin Carnahan (4 days ago)
Oh yeah. Got more
Bennet Fox (5 days ago)
Why are you using commas as decimal points in the dollar figures?
momo gaming69 (6 days ago)
*wow*
chaitra malapur (9 days ago)
Unfair!!!!🥴🥴😸🤨🤨
Chris Trudell (10 days ago)
My fav is the 'ol car pricetag trick. Ever try reading the small print? (Key word:, small)🤪
Milkshake (10 days ago)
I like turtles
Alexandra Rivera (11 days ago)
There
CaramelPopsie (13 days ago)
I ordered a fancy snack and it only covered 1/20 of the plate, the rest being some type of choco sauce decoration. anyone relatable
Todd Cooper (13 days ago)
I am sure Bright Side has their own issues that they also don't want you to know too
Alyssa Moore (15 days ago)
i can recist fresh hot bread with a crispy crust because i am gluten free
Alyssa Moore (12 days ago)
@Emmy allen belive me when you are ten and has eoe it is sad
Emmy allen (12 days ago)
No offense but that’s sad
ME ME BIG BOI HUH (15 days ago)
Do they add add shitweiner
Slee Blueo (18 days ago)
Who noticed the different voice
pugsly pug (18 days ago)
THIS IS FAKE
Samantha Coy (21 days ago)
The cart trick is only if you are incredibly thick
Brenton Levi Knudson 2026 (21 days ago)
You should make a video about how you tubers say how the last thing on the list is the worst
Emily Carter (22 days ago)
A
bio hob (23 days ago)
Ok boomer
Brooklynn Adams (23 days ago)
HAHA NOT A SECRET ANY MORE HAHA
Max H (24 days ago)
Who’s At A Store Shopping and Watching This?
Alistair K (24 days ago)
I always ended up buying chewing, lollypop or candy at cash counter by looking at it while waiting for my paying turn !
Gareth Rose (25 days ago)
Just me he puts flashy Lights so yeah watch the 15 things shops trick you with
Jing Chen (28 days ago)
very good
Tin Rivera (30 days ago)
Buy one, Take one?
Amazing Spidy284 (1 month ago)
The thumbnail with the text saying "This is not chips" is right it's name is "Crisps" not "chips".
Insidious Gaming (1 month ago)
I have a made up story: One day noob goes to MCdonalds. He orders a Big Mac and gets sick he sues them and gets to court. He lost and went home broke One day noob went to get a bag and it was £50 He waited till discount day and they were all out Noob secretly stole one and it was the right size Noob went to play Roblox and wanted a muffin He chose the normal muffin You have 10 seconds to think why To save money, that’s good He’s broke. I don’t know Answer: Save money Who would go for the best when you could save money easily? Like = Noob is a good saver Dislike or Comment = Noob is a bad/not yet good enough saver. Thanks for listening to my story
PunkyRB (1 month ago)
“11 Secrets Advertisers Don’t Want You To Know” Lol BRIGHT SIDE Doesn’t Want You To Know That He Lied In The Thumbnail.
sasuke 3011 (1 month ago)
They play music slower than your heart rate that makes you spend more time in the stores
Lollipop123 (1 month ago)
*roses are red* *violets are blue* *here is the time stamp, for **6:22* Actually I couldn’t think of one it’s actually the last one so you don’t have to watch all till the end. It’s actually 6:26
Queen of Comments (1 month ago)
Who has 144+ IQ?
marilou basco (1 month ago)
they put unedible things on food
Sean Smith (1 month ago)
At shops they dont put as much products on that it looks like its almost sold out because then its probally the expensive product and make the cheap product have too many . Then people buy the expensive one then making them more money .
daly disho (1 month ago)
5:38 are men more likely to get kicked out than women? All videos of men filming (yes they were men) got kicked out and the employees even call the police on men. I havent heard of any woman getting kicked out. Also, they're sexists. They kick out MEN and call the POLICE on men, but they call WOMEN best customers.
Selin Asam (1 month ago)
Make it 12 since bright side wants to advertise us to watch the whole video just beacuse the last one isn't fair.
Yobo Tubes (1 month ago)
Here the riddle jet died clues: wind was at very high speed, he can only drink cold water there was glass and water on the floor answer: JET WAS A FISH
Ryker Edits (1 month ago)
Or A Diner
Ry Rf (1 month ago)
what tricks Bright Side uses for making more viewers ? ;-)
kingofdunes3912 (1 month ago)
Ooooh.. chips! Oh no!Those are actully a cupcake...😐
Renee Riffe (1 month ago)
brand name on top shelf store brand on bottom where you can't see
Matthew Wei (1 month ago)
the last one as cool as I expected, they want you to sit through the whole thing
June Blackburn (1 month ago)
Check when buying double/twin packs...sometimes buying them singly is cheaper and they'll be side by side on the shelf!
mchenrynick (1 month ago)
#3 exists for BOTH sexes. Take hair dye for example. The "Just For Men" costs much higher than standard women's brands.
Egidijus M. (1 month ago)
None of these work on me. XD
Agnes Bernaciak (1 month ago)
two words for them: DIE idiots
joe doe-sedoe (1 month ago)
Stores deceptively advertise 2 for $2 when 1 costs $1 thus no advantage in buying volume that one wrongly assumes
Katheline Blain (1 month ago)
Some do crayons so they spend more money than they need
alxhha (1 month ago)
mistakes that people misspell😡 mistakes
Swat Gaming (1 month ago)
The stores do like $8.99 or $21.99 to make it seem cheap
Emma (1 month ago)
*you are the best channel in the world I have only ever subscribed to you and also the mc Donald chip trick doesn’t make me fall for it*
Helen Grantis (1 month ago)
My chips on Halloween: 78% air, 32% chips. WHY, ADVERTISERS, WHYYYYYYYY?😫😫😫😫
Riad Ahmed (2 months ago)
but for me written established is more effective since 120 years lol
Amenah Haqqi (2 months ago)
Liar fire pants fire🔥🔥🔥🐷😂
Navaid Syed (2 months ago)
Very good tips. What turned me off was, "should be banned forever". Looks like, still many out there who think that "bans" work?
Regan Spears (2 months ago)
The cheese one isn't a secret. Everybody knows that that's just plastic.
Irina Ermilova (2 months ago)
BETTY RAVIOLI
ohsnapiam59 (2 months ago)
A study showed people bought more food when they listened to Luther Vandross and less food when they listened to Michael Bolton. The music they play isn't just random.
CreeperTheKing Creeper (2 months ago)
I AM HUNGRY NOW 😛🍳🌮🍕🌯🥙🌭🍟🍔🥓🍗
Laurie Laphand (2 months ago)
who didn’t know pringle’s wasn’t chips like i know they so good
Lord Voldemort (2 months ago)
Putting milk in the back so u buy more on ur way
JustinTheKingOfDabs NL (2 months ago)
What are chips?
Xtreme Fun (2 months ago)
Now I am seeing how bright side is tricking is to see the whole video
Bpmry ! (2 months ago)
1:00
94mathdude (2 months ago)
It's easy to not fall for the last one. Just take the peeler back out
At Creed (2 months ago)
I have learned over the years. Set a specific amount and don’t go over. If it’s too hard to follow through using a debit card, bring that amount to the store in cash. Also, planning meals ahead means you know exactly what you’re going to buy. Meal planning and prep not only save money, they also save a lot of time.
Sanjay Shah (2 months ago)
Another... Put fake food like to style it and it to look the best
Desiree Hall (2 months ago)
Just a normal day getting food from the card isle
Cookie Master (2 months ago)
They put a bigger price like it cost more than it is now but it is not. Also sometimes in small stores on beaches they tell you: "I can give you a offer 20% off!" when it actualy cost already 20% less than what it says.
Sto Maldives (2 months ago)
A doll has a fake tag
laim Nagle (2 months ago)
Well the pringles obviously aren’t chips 🍟 they are crisps duh 🙄
SpecialDeliveryForHoopsMcCann (2 months ago)
This is the most annoying and american voice ever
Caleb Faulkner (2 months ago)
11 advertizer tricks? more like try not to get hungry challenge!!!
se_jonne (2 months ago)
To be fair, in Pringles™ packages there is no text saying "potato chips"
bobicabayo (2 months ago)
Dont shop while hungry!
Ben Brewer (2 months ago)
Hey do some restaurants you know put a picture of the burger there but the pitch the burger you yet don't look like that picture
Charles The Fifth (2 months ago)
Once my parents told me that nothing is actually free. So said I thought air was free and they then said that air must be the only thing free, I always believed that... Until I opened a bag of chips
Df Fg (2 months ago)
Every chips has 70% air 30-31%chips right. But Pringle it's difrent
Adam Niedzwiecki (2 months ago)
You forgot one thing: Don't watch Bright Side.
Ammar Muzaffar (2 months ago)
P.S Don't watch when hungry lol
anitha nandakumar (2 months ago)
OMER. OMER.OMER!!’b
anitha nandakumar (2 months ago)
Hi 👋 was
Akash Niranjane (2 months ago)
They keep fesh product batch back to the old batch of products so near expiry products get consumed fast.
Anusha Verma (2 months ago)
wow thats smart
FishLikesBitches (2 months ago)
They always put the“goodies “ at the cashier
ASG G0DL1KE (2 months ago)
Pink tax? Oh god 😁 women's bodies are different to dudes so they cost more because they take more care. Try shaving your nuts with a "pink tax" razor see how far that gets you
olga perez (2 months ago)
This dudes voice makes me uncomfortable
Shibbu : Hopeless Land, Clash of clans (2 months ago)
Hi
Scraz GG (2 months ago)
Bright side puts the most amazing thing at last so we watch it all.
Spasmodia Gameplays (2 months ago)
Spent more money than you planned? *extreme couponers look away*
Awesome ISHU (3 months ago)
also milky way is a galaxy
Kuruᴍΐ (3 months ago)
*picture of chips* NoT cHiPs
Chillllllll (3 months ago)
:c
Chillllllll (3 months ago)
:c
Nathan John Palao Gaming (3 months ago)
Pringles are'nt chips? So it is legal to eat chips in school?
PopcornEgg (3 months ago)
THOSE ARE CHIPS AND THOSE ARE CHEESE YOU BLIND FISH
ionisator (3 months ago)
when you buy a bag of air but its 50% chips *STINKS*
Orion Webster (3 months ago)
#3 - the "Pink Tax" had been debunked and proven false
Staye Jeffrey (3 months ago)
# 1. Is genius
Kman 2019 (3 months ago)
People tried to make this item that was on sale look cheaper than it was before. It was $10 before. But they made the cents zero they put bear the ten to make it look 100 But it was only 10 and the price was 15.
Kman 2019 (3 months ago)
Sorry more exp2nsive.
Kathy O'Hanlon (3 months ago)
the worst and most expensive on the right is true