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The Truth About Aldi's Really Low Prices

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If you're new, Subscribe! → http://bit.ly/Subscribe-to-Mashed If you've ever shopped at Aldi, you know they save you money. Lots of money. Their legions of fans will attest to the fact that they're not selling cheap, inferior products — so how do they get those prices so low? It turns out there are a ton of ways Aldi got creative with cutting costs so they can pass those savings on to you. Let's break down how they really do it… Prime time | 0:20 Taking the air out | 0:54 Help us out | 1:28 They spend extra upfront | 1:58 Just the essentials | 2:33 Private label | 3:31 Produce and perishables | 3:58 Just in time, just enough | 4:39 Stocking shelves the easy way | 5:17 Do you work here? | 5:54 Energy efficiency | 6:42 BYO Bag | 7:16 Read more here → http://www.mashed.com/91780/aldi-gets-prices-low/ Website → http://www.mashed.com/ Like us → https://www.facebook.com/MashedFood/ Instagram → https://www.instagram.com/mashedfood/ Pinterest → https://www.pinterest.com/mashedfood/ Mashed is the ultimate destination for food lovers. Whether you're just learning how to cook or ready to take your kitchen skills to the next level, Mashed has all the tips and tricks you'll ever need to be a chef… Or at least enough hacks to help you fake it til you make it. We’ve got your back at every step, from grocery shopping smarts to serving a perfectly prepared dish. Would you rather eat out than whip it up yourself? Mashed has all the info you’ll need for that, too — from the best and worst foods to order at your favorite restaurants, to what today’s most popular chefs really have up their sleeves. No matter what kind of foodie you are, Mashed has your recipe for success.
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Text Comments (6647)
Mashed (1 year ago)
Is Aldi your everyday grocery store or do you use them for specific items only?
Ian Duke (3 days ago)
Most things, fresh meat I buy at a local place that has super cheap quality meat specials. They dont carry much fresh fruit/veg so pick that up where I find it and get some specialty items at other stores.
fly one (20 days ago)
I follow the deal, Audi isn't always the lowest priced.
Shari D57 (26 days ago)
+Ian Rose - Me either, but I stopped trying to analyse that *ages* ago. It depends on who's here reading them, and if no one else has shared my experience, or can even empathize with it, then so be it. Not many who are writing here were even around back then (if it's the post I think it is, anyway!) Doesn't change my experience a particle. I thank you for caring though. I haven't been able to find mine now out of 340+ posts (!) - did YOU "like" it? 🤔
Shari D57 (26 days ago)
+Sally Deckard - Not only a lot of very nice cars, but NO CARTS sitting about in the same parking lot, banged into the doors and fenders of the cars in that lot! You don't pay for staff to do nothing but retrieve carts all day from people who are too lazy to take them back where they belong. A quarter to get a cart, and you get that quarter BACK when you take it back yourself, OR "sell" it back to someone else who is walking in when you're leaving! Oy, such a deal!😉
Ian Rose (26 days ago)
+Shari D57 IDK why your post has no likes :'(
omnia resipsaloquitor (6 hours ago)
the salty snacks and chips pretzels etc taste like garbage,,,,often moisture damaged. the orange sherbet i just bought has no orange taste at all,,,,,and the bloody prices have skyrocketed on fresh produce.
Ian Duke (3 days ago)
Not only do you save about 1/3 on your shopping cost alot of the items are far better than in other (They taste better, less salt, less preservatives etc) shops some are around the same quality, hardly any are lesser taste/quality!
Rosario Longoria (3 days ago)
Limited stock====LIMITED CHOICES!
Robert Silvers (3 days ago)
You forgot not unionized like Stop and Shop.
Jeff Bullock (4 days ago)
If Americans knew how much shrinkage (stolen product) mexicans are causing major retailers like Wal Mart, there would be a revolt and every mexican would be driven out of the USA faster than Joe Biden at a girl scout cookie stand. No single Walmart can indure $1.4 million dollars of annual shrinkage, much less all the stores along the southern border. Those costs, amongst all the others, can only be recouped by charging honest Americans.
煙ZAINX (4 days ago)
Maybe in usa xD in netherlands its a diffrent story
MetalHeart8787 (6 days ago)
well Aldis is Good, BUT whats annoying is that a line forms every time I go & then they call someone to come up to run Reg#2.   wait    wait   wait,    oh  here they are 6 mins later. & the one thing they do that's dumb is the person in front of you is having the Food thrown into a cart of the person that was ahead of them SO that means you have to touch the cart that the person in front of you is using, SO make sure you don't get behind That scummy / Gross person.
triluna0 (7 days ago)
Really Aldi? Deceptive advertising...sign of desperation?
WhyNot StayHonest (10 days ago)
Smart Germans.
Claudiahugging b Lyman (11 days ago)
c.f. yy7 spooky 9kn. book
Ken Broadway (13 days ago)
German efficiency
S Dad (14 days ago)
Really cheap product , never want to spend on electric or power plus shelves
roflmows (15 days ago)
aldi kicks ass. if you can get there after work before it closes ;)
EMS_ Dweebus (15 days ago)
“Dale that’s enough ketchup” *knees table* “What? I like it!”
Mary Stuart (19 days ago)
German efficiency. Figures!
fly one (20 days ago)
Those deli rolls they sell for 1.89, I just bought 9 packs of them today, they were marked down to .59 cents each. that came to 5.31, They are pretty good, I had bought them before, but at 1.89 each. I put 8 in my freezer and one in the fridge. Oh, and that thing about not being air in the chips bags is BS, they do in fact have air, I often check to see it they are sealed by gently squeezing the bag to see if air escapes.
Laura Cerritos (22 days ago)
IoveqIoss (23 days ago)
Eating something from aldi right now
fly one (20 days ago)
Do you have emergency numbers handy?
Steven Weiler (23 days ago)
They are so cheap they can't even supply baskets for your groceries and you have to put $2 in to get a trolley
Jill Smith (24 days ago)
Wait - Aldi sells talking bread loafs? I'm in.
fly one (20 days ago)
Trust me, not all their cracked up to be, they have a terrible sense of humor and never shut up.
flower child (24 days ago)
I like their chips
Virginia Taylor (24 days ago)
Somethings are cheaper. I you figure the cost per ounce on much of the items actuallycost more. Produce that they have like celery is an inferior quality compared to Meijers and Krogers. A loaf of bread may be cheaper but the loaves are smaller. Slices in a loaf of bread are cut slimmer than slices in more well known brand of bread sold in other stores.
rareads (22 days ago)
The loaves of bread are the same size as any other supermarket and the quality of the fruit and veg is exactly the same as other more expensive stores
Dobbs Mill (27 days ago)
Too many rogue shopping trolleys are...like...totally dangerous LOL
VFiel (27 days ago)
D Me (28 days ago)
The officially unofficial theme song.... https://youtu.be/e6tsTYcftp0
Platillos Sin Fronteras (28 days ago)
I love aldi, I have a few recipes in my channel
Southern Girl (29 days ago)
I’ve only shopped at Aldi’s once. Most of the items are knock off brands. I wasn’t impressed. I went back to shopping at Publix and Walmart.
Brad Baker (29 days ago)
Please forgive me... ALDI has 4 letters. Never an s/'s unless plural or possessive. It's a corporate identity known around the world. No need to change it. Branding is corporate brainwashing. Just enjoy the contents, not the label.
Sophie-rose Chapman (1 month ago)
She said Aldi wrong😂 But I love your channel! Like if you agree:
LittleQueen_ 43526 (1 month ago)
I love Aldi 😁
LittleQueen_ 43526 (1 month ago)
The fact you say Aldi 'oldi' ffs
Sandy BoleYT (1 month ago)
I normally use Lidl but sometimes I go to Aldi since they are really close together But I prefer Lidl a bit more Also Lidl works out like £10 cheaper (not like £10 matters but still) Don’t like how expensive Tesco is (£100 for four medium bags of shopping where Lidl is £77 for a whole small trolley full... (No offense to Waitrose or Tesco shoppers
Chauncey Gardiner (1 month ago)
I recently contacted Aldi about their lack of service for handicapped people. Their stores have no mobile carts or wheelchairs. They replied and basically said that they were trying to save themselves money. They said that I should contact the District Manager for help. They also said I need to let this manager know when I was planning my shopping trip. Really. So the next time I plan on going shopping I will have to call this person, tell him/her my estimated time of arrival. Then what? Will they carry me around the store fireman style while I pick things off the shelf. Perhaps they will lift me up into a regular shopping cart and wheel me around. Of course I will need to have a quarter to free the cart from shopping cart prison. The biggest mistake people make is shopping at Aldi. They don't provide mobility carts for handicapped people like me. The written excuse they gave me was that they were trying to keep costs low. So basically f the handicapped. This is true all over the world where Aldi stores exist. This is interesting considering they just completed a huge expansion of all their American stores. I also think one of the ways they economize is by offering inferior products at slightly lower prices. Their non-food items are especially inferior. It's no surprise to me that the country that gave us Hitler also gave us Aldi.
Alberto Perez (1 month ago)
Aldi es un comercio muy bueno viene de Alemánia se los recomiendo
karwan karwan (1 month ago)
Where is this supermarket aldi?
Henry Discipline (1 month ago)
The quality isn't there IMO, lovely packaging, but so so quality.
Aldi ansyah tristan kurniawan 1950 (1 month ago)
my name is aldi
Adam Jones (1 month ago)
Got to Aldi on paycheck days be like AAA my cart is overflowing and there are no More carts as everybody is buying
buster (1 month ago)
who the fuck calls it ALLdi
LetsGo Now (1 month ago)
I hear they work your arse off here..Ive noticed most of the employees seem off. They are nice but off in some way...I think this job is not for most..From what ive heard.
MarleyMan 2000 (1 month ago)
That wolf shit me up
OpinionatedOliver (1 month ago)
When I lived in the US for an extended period of time, I was very thrilled to see ALDI around. They even have some of the "brands" I know from Germany. It wasn't quite the same experience but somewhat similar. I mean, in comparison to what was my favorite place to go shopping while in the US: Wegmans. When WALMART tried to open stores in Germany, it didn't last very long. The essence of what made WALMART popular in the US was missing here: it wasn't cheap. It was only selling the same products as any other store to similar prices plus a few imported goods from the US for a lot of money.
Hank Rogers (1 month ago)
cameron burke (1 month ago)
It's nice to see Aldi taking over the world, but Lidl is still 200 times better..
FL4 X (1 month ago)
cameron burke Actually Yh Your right I think the new shop is Lidl with the good bakery not Aldo
cameron burke (1 month ago)
+FL4 X Aldi haven't started renovating their shops yet, Lidl is doing it slowly but surely.
FL4 X (1 month ago)
cameron burke Yh there’s a new one in Swindon but I’m not sure if it is Lidl or Aldi they look exactly the same
cameron burke (1 month ago)
+FL4 X I suppose the Bakeries are the same, if you've ever been in one of the new renovated Lidls though you'll see how much better it looks.
FL4 X (1 month ago)
cameron burke nahhhh Aldi has slowly taken over Aldi. ALDI bakery’s is so good and cheap
Scott Bisley (1 month ago)
Another reason Aldi products are low cost is the appallingly low money food producers are paid. In Australia there are stories of farmers ploughing crops into the ground because they faced less financial cost than selling to Aldi. I'd rather pay for the real cost of food. If it's cheap someone in the supply chain has paid for it - not the processor & certainly not the family behind this business
David Gibson (1 month ago)
Great stuff there. But never never never go there for produce.
Enrique de Ezcurra (2 months ago)
US have Aldi too? when I was living in Australia it was every where competing with Coles and Woolworths. Is it German?
baaallzofsteel (1 month ago)
Yea, it's German.
Projectboy (1 month ago)
One moved into my town about a year ago.
George Hutchins (2 months ago)
I wish they had ALDI in Maine. BTW the customer can put groceries in empty boxes found in the store for Free, which helps clear the store of empty boxes, and saves time for the employees who would otherwise have to throw the empty boxes out.
rasmuslii liinanki (2 months ago)
do you know why they have air cause then the ships will get to hard if it doesn't have so much air as it shoud and yes maybe a bit to much but the more the better
Kathleen Last Name (2 months ago)
You don't need to bring bags. Just use the boxes.
JacketsNest101 (2 months ago)
I am learning random facts about Aldi's business model, and its amazing
Edgelord of Edginess the Edgeth (2 months ago)
Yeahhhh eat more from our German grocery store 😈
moparmon (2 months ago)
Aldi's used to be terrible and dirty in the 90's and now they are my go to store with the lowest prices, well done.
Brad Baker (29 days ago)
Oops another one... ALDI has 4 letters. Never an s/'s unless plural or possessive. It's a corporate identity known around the world. No need to change it.
MiloYellowknee (2 months ago)
I’m just tryna find some ASMR
Phyllis Stevens (2 months ago)
The Aldi Store in my state is nothing like this one featured here at tall.
???? (2 months ago)
This not the real logo in slovenia its hofer and aldi is lidl
???? (28 days ago)
+Brad Baker in my country its called spenjača its not a glass cube
Brad Baker (29 days ago)
In Austria it is also known as Hofer. But LIDL is the competition to ALDI. SLO? I do love riding the glass cube up to the Ljubljana Castle.
Darold Bannister (2 months ago)
Aldis is so much cheaper I told my friend who has 4 kids that he's a fool for not shopping there.
jose pantojas (2 months ago)
I had no idea that this chain market was this good. And there’s one a few minutes from home. I’ll try it. 👍
ErnestVSmith (2 months ago)
I never have been to this store but it's not that cheap
Carl Schleicher (2 months ago)
I like Aldi's, a lot, but no great big savings here.
Carl Schleicher (28 days ago)
+Brad Baker You have a good head on your shoulders, you should pull it out of your rectum more often.
Brad Baker (29 days ago)
Sorry Carl. ALDI has 4 letters. Never an s/'s unless plural or possessive. It's a corporate identity known around the world. No need to change it.
Plague (2 months ago)
It’s fucking pronounced AL-DE
Brightyest (2 months ago)
california: We have in and out! Ohio: We have aldis... california: GG
Bram25 (2 months ago)
Aldi can be so cheap because the stores are sober and miss a lot of candy more expensive supermarkets have and all stuff is placed in boxes in the shelves, so there is no time wasted on displaying it nice and cosy and cool looking. But some countries are luckier than the Germans are. Just like the US Civil war had North and South, so does the Aldi in Germany, as the brothers could not agree on the policy of selling tobaco. So in Aldi South you cannot get tobacco, but in the North Aldi you can buy it with no problem. (At least, until somewhere 2020/2021 when Aldi has decided to ban selling tobacco in store)
CarolinaGirl 1952 (2 months ago)
There are just some things I want a certain brand of. When I want Pepsi, I want Pepsi. Same with pot pies. I really love Stoufer's. So I go where I can get them. Now when it comes to items like sour cream, milk, noodles etc, I don't much care so I head out to Aldi's.
C C (2 months ago)
lmfao, low prices yea right
Nemesis (2 months ago)
fuck Aldi, i got sick for 5 days eating pizza from that store
GDN invasivez (2 months ago)
*lowers down price by 1 cent*
B Adventures Vlogs (2 months ago)
Love Aldi in Australia, they're popular here 😎👍
fly one (20 days ago)
I imagine a hot dog stand would be popular there.
Jimmy from Philly (2 months ago)
About 12 years ago I compared prices and nutritional values of food at Aldi to Walmart.Aldi was cheaper slightly but the food had very little in the way of fiber and not as many vitamins.Whether that's changed since I couldn't tell you
Frank From Upstate NY (2 months ago)
There are no labor costs.....they only hire ONE employee per state...right?
A Gator (2 months ago)
Ever since Instacart added Aldi to their list of grocery stores that deliver, my life has changed for the better. Even with the Instacart mark-up on prices, it's still very affordable, plus the quality is far superior than what I used to get from my other delivery services.
My Bronco (3 months ago)
i need to find a quarter to get a cart? Pallets of huge quantities that will probably go bad before I would use it up. Checkers sitting on chairs to ring you up which is awkward and actually results in more checker injuries, no thanks Aldi's.
Crumbsnatcher (3 months ago)
For what its worth....Aldii's on N.76th n W.Fond du Lac in Milwaukee have closed their doors on Feburary 17th for good. Source...WTMJ TV Milwaukee 2/16/19.........
Brad Baker (29 days ago)
ALDI has 4 letters. Never an s/'s unless plural or possessive. It's a corporate identity known around the world. No need to change it.
TFrills (3 months ago)
WTF is Aldi? I'm from California and I've never seen or heard of one before.
Joninfiction (3 months ago)
Their prices are no different from Walmart...
Let's Play Sporcle (3 months ago)
I only see ALDI knockoffs. Snackrite (crisps knockoff) and Harvest Morn (cereal knockoff)
holly mack (3 months ago)
I'm from California what is this place
Junk Artwork (3 months ago)
Aldi is the best thing to ever come from Canada 😄
Jan Ruud Schutrups (3 months ago)
+Junk ArtworkYou're welcome :).
Junk Artwork (3 months ago)
+Jan Ruud Schutrups whoops 😁 You are correct... I was lied to lol.. thank you.
Jan Ruud Schutrups (3 months ago)
ggn3 (3 months ago)
Have a few in my area, but require travel to get to. In the occasions I've gone, I'd get some stuff I'd need like frozen meals and some bagged goods. But wouldn't necessarily say I can get everything I need there.
ILikeChicken Nuggits (3 months ago)
Lidl little on quality big on price
bobm549 (3 months ago)
Nice commercial, youtub .
REA Electric (3 months ago)
Is this an Advert for Aldi and Who paid for this video?
Alpine.Trails (2 months ago)
most probably yes
Matt Noble (3 months ago)
Aldi moved in across from a Walmart. Milk at W.M. is $0.69 gallon, dozen eggs $0.45 now. 18 oz box of Rice Crispies is $0.75, 24 oz box of Corn Flakes are $1, Bananas are routinely $0.36 a pound and the list goes on...
Retrogamesstudios (3 months ago)
Fucking Dethklok reference at 4:04
Charlie & Katy (3 months ago)
My dad is banned from aldi becuase they thought he was wanted.
A Bravo (3 months ago)
They sell expired or close to being expired goods
Rife [Team Slinger] (3 months ago)
Why was there a random SuperBad clip at 6:10
sam goub (3 months ago)
Am i the only one that thought aldi was only in britain
Doomsday 519 (3 months ago)
Aldi's the best if ur single
Dean Wright (3 months ago)
Lidle is better than aldi
Brad Baker (29 days ago)
I agree but do you know there's no e. Maybe just a typo. LIDL. Four letters all caps.
Denise T (3 months ago)
We enjoy aldi thank you
Tammy D (3 months ago)
I don’t take my plastic bags, from other stores, to be recycled. I bring them with me to Aldi’s and leave them on the packing counter. Somebody always needs an extra bag or two.
joshron99 (3 months ago)
Very informative. I will look for an Aldi and try it out. One note and I do not want to be negative but I may be the only viewer who found the little skits in the video-- such as sitting around a dining table squeezing a ketchup bottle, etc-- unnecessary and interruptions of an information stream (and if I dare say seemingly inconsistent with the Aldi approach to cut away the superfluous).
Wimpy Denton (3 months ago)
15 years ago aldi in Germany WAS cheap... Now its a joke what you get for 50 €
Alex the Lego guy (3 months ago)
I still feel bad for the suckers that have to pay for using a shopping cart
avega2792 (3 months ago)
The sole reason I shop at Aldi's now is they sell Bustelo coffee for $2.88 everyday, close to half the price any other store sell it at. Sometimes I see it for $2.50 on clearance at other stores but in all the years I've been drinking Bustelo it's only been once or twice.
Rubik's Skewber (3 months ago)
I went to Aldo the first time yesterday
dummygood kills (3 months ago)
So anyone else clueless on what these stores are.
flippy2332 (3 months ago)
My kiddo won't eat food from Aldi. She says it tastes like cardboard. The staff at our Aldi are often rude. Not as awesome as people think.
trex70 (3 months ago)
Plz make a Video about the different between Aldi US & Aldi Germany
Tristan Hartshorn (3 months ago)
Aldis US and Aldis Germany are the same company. In Germany it's split between Aldis north and Aldis south, in America aldis north is still called Aldis, and Aldis south is called Trader Joe's.